Upcycling: it doesn’t mean trying to ride your bike uphill.
“Upcycling is the process of converting waste materials or useless products into new materials or products of better quality or for better environmental value.” – according to the esteemed folks at Wikipedia.
You’ve always known that you could recycle your cans and bottles, for a small profit even. Your local coffee shop has receptacles for plastics, paper and compostable trash. Your automotive store accepts used car batteries for proper disposal and eventually reuse. So why stop there?
The probability of someone referring to a diamond as “waste material” is slim, but you get the idea.